Overview of ChatGPT Technology and its Potential in Improving Tourism Information Services


  • Muhammad Ade Kurnia Harahap Universitas Simalungun
  • Abu Muna Almaududi Ausat Universitas Subang
  • Andy Rachman Institut Teknologi Adhi Tama Surabaya
  • Yasir Riady Universitas Terbuka
  • Hizbul Khootimah Azzaakiyyah Universitas Diponegoro




Technology, ChatGPT, Service, Information, Tourism


Tourism is one of the important economic sectors for many countries, including Indonesia. Along with the development of technology and the internet, the way people seek information about tourism has also changed. This research aims to conduct a review of ChatGPT technology and its potential in improving tourism information services. The focus of this research is qualitative. Methods for gathering information included paying close attention and taking detailed notes, with subsequent analysis including data reduction, visualisation, and inference. The study arrived at the conclusion that the use of AI technology specifically ChatGPT has great potential in improving services and traveller experience in the tourism industry. ChatGPT can assist service providers in providing solutions and answering tourists' questions quickly and efficiently, as well as strengthening the position of the company or organisation amid increasingly fierce competition.


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Author Biographies

Muhammad Ade Kurnia Harahap, Universitas Simalungun

Department of Urban and Regional Planning, Universitas Simalungun, Indonesia. Email: adekur2000@gmail.com


Abu Muna Almaududi Ausat, Universitas Subang

Department of Business Administration, Faculty of aministrative Science, Universitas Subang, Indonesia. Email: abumuna742@gmail.com



Andy Rachman, Institut Teknologi Adhi Tama Surabaya

Department of Informatics Engineering, Faculty of Electrical Engineering and Information Technology, Institut Teknologi Adhi Tama Surabaya, Indonesia. Email: andy.rach1910@itats.ac.id


Yasir Riady, Universitas Terbuka

Department of Library Science, Faculty of Law, Social and Political Sciences, Universitas Terbuka, Indonesia. Email: yasir.riady@gmail.com


Hizbul Khootimah Azzaakiyyah, Universitas Diponegoro

Department of Economics, Faculty of Economics and Business, Universitas Diponegoro, Indonesia. Email: azzaakiyyahhizbulk@gmail.com



How to Cite

Harahap, M. A. K., Almaududi Ausat, A. M., Rachman, A., Riady, Y., & Azzaakiyyah, H. K. (2023). Overview of ChatGPT Technology and its Potential in Improving Tourism Information Services. Jurnal Minfo Polgan, 12(1), 424-431. https://doi.org/10.33395/jmp.v12i1.12416

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