Development of E-Commerce for Selling Honey Bees in the COVID-19 Era

Authors

  • Indriani Universitas Labuhanbatu
  • Muhammad Halmi Dar Universitas Labuhanbatu, Indonesia
  • Irmayanti Irmayanti Universitas Labuhanbatu, Indonesia

DOI:

10.33395/sinkron.v7i1.11263

Keywords:

COVID-19; Codeigniter; E-Commerce; Honey; UMKM.

Abstract

During the Covid-19 pandemic, which has not yet ended, the business of selling honey is a type of business that is able to survive and even increase its market. The trend of selling honey in the era of the Covid-19 pandemic is quite stable and has the potential to be a good source of income because honey can be used as medicine and can increase the body's immunity. Fitorajo Bee Farm is a UMKM engaged in bee cultivation which is located in Pinang City, South Labuhanbatu Regency, North Sumatra Province with original honey bee products packaged in plastic bottle containers. The marketing system carried out by Fitorajo Bee Farm is carried out through word of mouth, Facebook social media, or through the WhatsApp application. Seeing the promising potential of the honey business in the Covid-19 pandemic era, and in order to reach a wider market, Fitorajo Bee Farm should improve and innovate by adopting e-commerce technology. Conventional marketing, which so far only reaches consumers on a limited scale, must be changed with a marketing system that can reach consumers from any corner. The purpose of this research is to build a marketing media for Fitorajo Bee Farm honey bees by implementing web-based e-commerce. The system development method used is the waterfall model, while the programming language used is PHP framework codeigniter with MySQL DBMS. The results showed that the codeigniter framework and MySQL DBMS can be applied to build e-commerce web-based honey bee marketing media.

GS Cited Analysis

Downloads

Download data is not yet available.

References

, L. (2020). 5 Jenis Makanan dan Minuman yang Paling Dicari di Mada Pandemi. Retrieved July 7, 2021, from liputan6.com website: https://www.liputan6.com/lifestyle/read/4361173/5-jenis-makanan-dan-minuman-yang-paling-dicari-di-masa-pandemi

Aldi, F. (2022). Web-Based New Student Admission Information System Using Waterfall Method. SinkrOn, 7(1), 111–119. https://doi.org/https://doi.org/10.33395/sinkron.v7i1.11242

Andriyanto, I. (2018). Penguatan Daya Saing Usaha Mikro Kecil Menengah Melalui E-Commerce. BISNIS: Jurnal Bisnis Dan Manajemen Islam, 6(2), 87–100. https://doi.org/http://dx.doi.org/10.21043/bisnis.v6i2.4709

Ayu, S., & Lahmi, A. (2020). Peran e-commerce terhadap perekonomian Indonesia selama pandemi Covid-19. Jurnal Kajian Manajemen Bisnis, 9(2), 114–123. https://doi.org/10.24036/jkmb.10994100

Benmoussa, K., Laaziri, M., Khoulji, S., Larbi, K. M., & Yamami, A. El. (2019). A new model for the selection of web development frameworks: application to PHP frameworks. International Journal of Electrical and Computer Engineering (IJECE), 9(1), 695. https://doi.org/10.11591/ijece.v9i1.pp695-703

Hadiwardoyo, W. (2020). Kerugian Ekonomi Nasional Akibat Pandemi Covid-19. Baskara: Journal of Business and Entrepreneurship, 2(2), 83–92. https://doi.org/10.24853/baskara.2.2.83-92

Hardilawati, W. L. (2020). Strategi Bertahan UMKM di Tengah Pandemi Covid-19. Jurnal Akuntansi Dan Ekonomika, 10(1), 89–98. https://doi.org/10.37859/jae.v10i1.1934

Hidayat, R., Aini, N., Ilmi, A. F. N., Azzahroh, F., & Giantini, A. (2020). Test, Trace, and Treatment Strategy to Control COVID-19 Infection Among Hospital Staff in a COVID-19 Referral Hospital in Indonesia. Acta Medica Indonesiana, 52(3), 206–213.

Iskandar, A., Possumah, B. T., & Aqbar, K. (2020). Peran Ekonomi dan Keuangan Sosial Islam Saat Pandemi Covid-19. SALAM: Jurnal Sosial Dan Budaya Syar-I, 7(7), 625–638. https://doi.org/10.15408/sjsbs.v7i7.15544

Kala’lembang, A. (2020). Adopsi E-Commerce Dalam Mendukung Perkembangan Usaha Mikro Kecil dan Menengah (UMKM) di Masa Pandemi Covid-19. JCAPITAL Jurnal Ekonomi Dan Manajemen, 4(1), 54–65.

Kementerian Kesehatan Republik Indonesia. (2021). Situasi Terkini Perkembangan Coronavirus Disease (COVID-19). In Kemenkes Republik Indonesia. Jakarta. Retrieved from https://covid19.kemkes.go.id/download/Situasi_Terkini_050520.pdf

Laaziri, M., Benmoussa, K., Khoulji, S., & Kerkeb, M. L. (2019). A Comparative study of PHP frameworks performance. Procedia Manufacturing, 32, 864–871. https://doi.org/10.1016/j.promfg.2019.02.295

Lakshmi, D. R., & Mallika, S. S. (2017). A Review on Web Application Testing and its Current Research Directions. International Journal of Electrical and Computer Engineering (IJECE), 7(4), 2132–2141. https://doi.org/10.11591/ijece.v7i4.pp2132-2141

Maskur, F. (2021). Pandemi Covid-19, Rumah Madu Hutan Jambi Go-International. Retrieved July 7, 2021, from Bisnis.com website: https://ekonomi.bisnis.com/read/20210219/257/1358621/pandemi-covid-19-rumah-madu-hutan-jambi-go-international

Nasution, D. A. D., Erlina, & Muda, I. (2020). Dampak Pandemi COVID-19 terhadap Perekonomian Indonesia. Jurnal Benefita, 5(2), 212–224. https://doi.org/10.36423/jumper.v2i2.665

Okezone. (2020). Penjualan Madu Botolan Laris Manis saat Pandemi Covid-19. Retrieved July 7, 2021, from okezone.com website: https://economy.okezone.com/read/2020/09/20/455/2280781/penjualan-madu-botolan-laris-manis-saat-pandemi-covid-19?page=1

Ophinni, Y., Hasibuan, A. S., Widhani, A., Maria, S., Koesnoe, S., Yunihastuti, E., … Djauzi, S. (2020). COVID-19 Vaccines : Current Status and Implication for Use in Indonesia. Acta Medica Indonesiana, 52(4), 388–412.

Putri, I. (2021). 5 Produk dan Peluang Bisnis yang Diprediksi Jadi Tren 2021. Retrieved July 7, 2021, from detikFinance website: https://finance.detik.com/berita-ekonomi-bisnis/d-5482750/5-produk-dan-peluang-bisnis-yang-diprediksi-jadi-tren-2021

Putri, R. N. (2020). Indonesia dalam Menghadapi Pandemi Covid-19. Jurnal Ilmiah Universitas Batanghari Jambi, 20(2), 705–709. https://doi.org/10.33087/jiubj.v20i2.1010

Rakyat, P. (2021). Potensi Bisnis: Budidaya Lebah Madu Peluang Usaha Menjanjikan, Simak Begini Penjelasannya. Retrieved July 7, 2021, from potensibisnis-pikiran-rakyat.com website: https://potensibisnis.pikiran-rakyat.com/umkm/pr-691434220/potensi-bisnis-budidaya-lebah-madu-peluang-usaha-menjanjikan-simak-begini-penjelasannya?page=4

S, A., & Sari, D. M. (2020). Implementasi Media E-Commerce Pada Pemasaran Kain Sutra Mandar Di Polewali Mandar. Jurnal Teknik Informatika Dan Sistem Informasi, 7(3), 408–415.

Saputra, D., Irmayani, W., Martias, Sidauruk, J., Haryani, Jayanti, W. E., … Rahman, A. (2020). Application of Web-Based Competency Test (UKSI) with Framework Code Igniter (CI). International Journal of Advanced Science and Technology, 29(4), 4500–4520. Retrieved from http://sersc.org/journals/index.php/IJAST/article/view/24856

Somya, R. (2018). Aplikasi Manajemen Proyek Berbasis Framework CodeIgniter dan Bootstrap di PT. Pura Barutama. Jurnal Informatika: Jurnal Pengembangan IT (JPIT), 3(2), 143–150. https://doi.org/10.30591/jpit.v3i2.726

Sugiri, D. (2020). Menyelamatkan Usaha Mikro, Kecil dan Menengah dari Dampak Pandemi Covid-19. Fokus Bisnis : Media Pengkajian Manajemen Dan Akuntansi, 19(1), 76–86. https://doi.org/10.32639/fokusbisnis.v19i1.575

Sumarni, T., & Melinda, L. D. (2020). Media Sosial dan E-commerce sebagai Solusi Tantangan Pemasaran Pada Masa Pandemi Covid-19 (Studi Kasus : UMKM Warung Salapan). ATRABIS: Jurnal Administrasi Bisnis, 6(2), 163–171.

Susilawati, Falefi, R., & Purwoko, A. (2020). Impact of COVID-19’s Pandemic on the Economy of Indonesia. Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences, 3(2), 1147–1156. https://doi.org/10.33258/birci.v3i2.954

TEMPO. (2020). Madu Dalam Angka. Retrieved July 7, 2021, from majalah.tempo.com website: https://majalah.tempo.co/read/angka/161491/madu-dalam-angka

UNPAD. (2020). Menjaga Bisnis Perlebahan Tetap “Menyengat” di tengah Pandemi Covid-19. Retrieved July 7, 2021, from unpad.ac.id website: https://www.unpad.ac.id/2020/06/menjaga-bisnis-perlebahan-tetap-menyengat-di-tengah-pandemi-covid-19/

Vidal-Silva, C., Jiménez, C., Madariaga, E., & Urzúa, L. (2020). Applying PHP Codeigniter For Easy Web Development. International Journal of Scientific & Technology Research, 9(3), 4209–4211.

Wahidah, I., Septiadi, M. A., Rafqie, M. C. A., Hartono, N. F. S., & Athallah, R. (2020). Pandemik Covid-19 : Analisis Perencanaan Pemerintah dan Masyarakat dalam Berbagai Upaya Pencegahan. Jurnal Manajemen Dan Organisasi (JMO), 11(3), 179–188.

Wibowo, B. S., & Haryokusumo, D. (2020). Peluang Revolusi Industri 4.0 Bidang Pemasaran: Pemanfaatan Aplikasi E-commerce, Sosial Media Instagram dan Digital Marketing terhadap keputusan Instant Online Buying Konsumen Generasi Millenial. CAPITAL, 3(2), 86–99.

Yaqin, M. A., & Al Anis, A. (2018). Sistem Advice Planing Online Dengan Framework Codeigniter Berbasis Web Bootstrap (Studi Kasus: Kabupaten Probolinggo). Jurnal Informatika: Jurnal Pengembangan IT (JPIT), 3(2), 219–224. https://doi.org/10.30591/jpit.v3i2.842

Yenti Sumarni. (2020). Pandemi Covid-19: Tantangan Ekonomi Dan Bisnis. Al Intaj: Jurnal Ekonomi Dan Perbankan Syariah, 6(2), 46–58.

Downloads


Crossmark Updates

How to Cite

Indriani, Dar, M. H. ., & Irmayanti, I. (2022). Development of E-Commerce for Selling Honey Bees in the COVID-19 Era. Sinkron : Jurnal Dan Penelitian Teknik Informatika, 6(1), 165-175. https://doi.org/10.33395/sinkron.v7i1.11263

Most read articles by the same author(s)

1 2 > >>